STUPID EASY customer acquisition without wasteful pay-per-click ads.
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Problem
Let's face it, digital marketing sucks, and with the space cornered, big tech companies have no incentive to change, forcing SMB's into a "spend & hope" scenario. In addition to managing day-to-day operations, business owners must now learn to become content creators, copywriters, and marketing experts in an attempt to compete for potential customers' attention online. SMB's throw away more than 80% of their marketing dollars on ineffective search & social media ads, as clicks and impressions provide no meaningful results.
Solution
Focusloop eliminates the problem of ineffective digital ads. We make it super easy for companies to find their ideal customers, learn about their interests, and market directly to them anytime, for less than the cost of a few clicks, but with Zero wasted marketing dollars. Focusloop lets SMB's bypass overcrowded search and social media platforms and find their customers directly on our mobile app.
Market
TAM = $646 Billion ($455B global + $191B US digital ad spend)
SAM = $191 Billion (approx. US digital ad spend)
SOM = $10-19 Billion (5-10% market penetration within US market only)
As you can see, there is no shortage of market size or potential. While both US and global digital ad spend are expected to increase, the reason for this is simply a lack of alternatives, and the belief that products offered by big tech companies are by default the best. This is why there has been no real advancement in online marketing over the last 10+ years.
Almost every new marketing tool that is introduced aims to accomplish two objectives:
- Make search & social media platforms easier to use
- Make search & social media ads more effective
This presents an undeniable opportunity in an industry that is begging to be disrupted.
Making an Impact
Focusloop is truly a one-of-a-kind business model that provides undeniable value to everyone that engages with it:
- Businesses always receive tangible ROI anytime they spend rather than wasting money on clicks
- Consumers earn extra cash and can support nonprofits without having to come out of pocket
- Nonprofits receive an additional revenue channel without the hassles of traditional fundraising